Forget SEO: IM Builds Webpage Traffic

For most webpage designers and owners, search engine optimization is an important means of placing their products and messages in front of a marketplace full of consumers, via Google, Yahoo! Search and others; but, research shows placing instant messenger within your website is one of the fastest growing means of building repeat business.

According to a survey conducted by Nielsen Netratings, the fastest growing websites of 2007 featured a web-based IM client for their users to utilize while on their site. Among the results, Meebo, IMVU, Google Talk, Skype and Paltalk.com all ranked as the some of the most popular sites of 2007, based on web traffic and total use of their clients.

Want to get started on your own IM? AjaxIM offers users their client script for free, so you may develop your own IM in just a short time.

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How do you use IM to expand web traffic? Tell Brandon about it or consider posting your story for our expert readers on the IM Forums! (Membership is free, but required to post.)
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